In Flight Butterfly Ring

Pura Vida Bracelets was founded in 2010 after two friends were inspired by the laid-back â??pura vidaâ?? lifestyle in Costa Rica, centered on enjoying lifeâ??s simple moments. The brand creates colorful, handcrafted jewelry that celebrates self-expression, connection, and individuality. Each piece is made with a commitment to ethical production, working with artisans around the world and supporting sustainable practices. Rooted in giving back, Pura Vida also partners with charities and has donated millions to causes that support people and the planet.